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Do you have clear permission to contact your customers, a ‘golden ticket’ of consent? And can your customers easily opt-out and withdraw that consent? Scrutinise your data protection and ePrivacy strategy now, as new regulations come into force next year – and millions of pounds in fines will doubtless be levied on companies that have failed to prepare and follow the guidelines.
Click the link below to read the latest article on the GMA site by our MD Adam Williams