About DBS Data

Meet the Management Team





Adam has worked in sales and marketing for more than 26 years. For the last 22 years Adams’ career has been solely in the Direct Marketing industry, initially as a Sales Director for data products, then Business Development Director driving digital and data driven sales and marketing solutions and since 1994 as the MD and CEO of DBS Data.
Adam heads up a professional team of thought leaders with a combined experience in data solutions of over 100 years. He instills each member of the team with a passion for delivering creative data driven sales and marketing solutions always within a compliant environment. In fact, compliance is Adam’s primary driver, data protection and compliance drives every process, every project, every task that his team in DBS Data undertakes. If Adam gets any time off (which isn’t often) he can be found on skis, sailing the 7 seas or cycling around the countryside, but you won’t see him doing this as much as he would like.
Nathan Joined the DBS team in 2010 in a graduate role and hasn’t looked back since. Nathans’ knowledge for all things data have lead to him assisting in the building of data driven strategies for a variety of brands and agencies. He has an extensive knowledge of both the Marketing and Market Research industry and thrives in creating targeted audiences to deliver the best results for our clients.
Nathan is responsible for maintaining and enhancing our relationship with our existing clients, with a keen eye in tailoring the DBS data solutions and thinking outside of the box. Nathan manages our Client service team to deliver industry leading customer experience and is always available to provide fresh ideas or problem solving input. Outside of work, Nathan is football mad, although admits that he isn’t as young as he used to be and now enjoys watching with a G&T in hand rather than the cold and wet nights playing. At the weekends, he can often be found in a pair of wellies chasing after his dog Winston in the rolling fields of Essex.
Jenna has been part of the DBS family for over 20 years, working in both account management and data processing, before being appointed as Director of Data Management in 2019. She has always been involved in different areas of the business, working to broaden her skills and responsibilities. She is dedicated, organized and has a methodical approach to work. She always completes tasks efficiently and is constantly looking into ways of improving processes and developing opportunities.
In her current chapter at DBS, her objective is to continue working with our fantastic data team to ensure all products are current, compliant, relevant and reliable. She is committed to guaranteeing the continued development of our products and also our dedicated team of data analysts. When she is not working she is a mum to three lovely children, keeping her busy and always entertained!
Gary has worked in the direct marketing and data solutions industry for more than 12 years. Within DBS Data, he has worked across all aspects of the sales and account management teams providing the full range of data solutions to direct clients, agencies and market research.
Today, Gary is Commercial Director for the business and heads up the Enterprise and Partner business, which has a primary focus of delivering large-scale data solutions to corporates and agencies. With a long history of working with clients such as MBNA, Communisis Data Intelligence and Three, Gary understands the complexities involved in delivering full service compliant data solutions that deliver great value and success. He has also been known to enjoy the odd round of golf.
Nicola has been a loyal member of the DBS team for over 16 years. She has a range of experience in different areas of the business, before she turned her hand to accounting in 2003. She is now in charge of the accounts department. As our Finance Manager, Nicola keeps a keen eye on everything money related. She manages the cash flow throughout the business, including payroll and budgeting. She also occasionally gets involved with human resources; helping new starters with paperwork and keeping everyone in order.
In her spare time, Nicola enjoys sewing and making clothes, and baking delicious cakes. Nicola is also a keen amateur photographer.